Techno-disruptions and travel

Examining the impact of platformisation in the Indian tourism sector

Digital travel and booking platforms are challenging and changing the global tourism industry with far-reaching impacts for the entire value chain. The tourism industry adopts digital tools and online activities at a higher pace than most other industries. This is particularly the case in India, a rapidly platformising tourism market. This study sheds light on digital business models and the role of micro-, small- and medium-sized businesses in platformised value chains as they form the backbone of local tourism ‒ both in the formal and informal economy.

Case Studies / Examples
Studies / Research / Report
Bread for the World
38 pages
Tourism Development
Supply Chain