Encouraging Sustainable Tourism Practice

Destinations have a crucial role to play in strengthening Europe’s position and leading the transformation to a post-pandemic world. To this end, ETC expects this handbook will foster knowledge sharing and act as a vehicle for National Tourism Organisations (NTOs) and Destination Management Organisations (DMOs) to make their destinations more sustainable and resilient in the long-term. This handbook is expected to provide a platform for sharing evidence-based case studies and actions that could potentially be implemented by destinations to encourage both the tourism supply and demand sides to act responsibly. We believe that this handbook will support European destinations in their efforts to build a tourism sector that is more respectful of the environment and that will equally benefit local economies and communities in the years to com

Studies / Research / Report
European Travel Commission [ETC]
134 pages
Tourism Development
Corporate Social Responsibility [CSR]