Assessing the Total Impact of Tourism


Total Impact Measurement & Management (TIMM) enables decision makers to develop a better understanding of the social, tax, environmental and economic impacts of their activities while still, of course, making a profit. It gives management the ability to compare strategies and investment choices, using quantified data, and evaluate the total impact of each decision they make. This flexible framework will allow leaders to make sound business decisions, and at the same time better understand which stakeholders will be affected by which decisions, and why. With this total impact approach, you can see at a glance the impact you’re making, and better still the trade-offs between alternative strategies. In effect, you can see the optimal decision for your business and your stakeholders.

Case Studies / Examples
Information Platforms / Counselling / Network
The Travel Foundation
TUI AG Group
Impact Assessment
Tourism Stakeholder